So you’ve claimed your free Business PowerListing Page – or BPP as we like to call it – with pr.business. Great! Thousands of consumers use the pr.businessPowerListing Page directory everyday to find local businesses, so you are already at an advantage.

It’s essential to build your online presence to connect with more local customers. A website is a great start, but it’s important to be in multiple places online to help more customers find your business and learn about what you do. That’s where directory listings like pr.business come in.

A listing is the first step, but there’s also ways to get it to work harder for your business. Here are eight tips to improve your BPP:

#1:Don’t Skip a Beat. Every section of the your BPP is important. It’s crucial to have current and accurate information included in all blank areas. This includes your business name, telephone number, address, hours of operation, website information – everything. If your listing has the wrong (or an old) address or telephone number, not only will that damage your credibility, but you could lose out on new business.

#2: Quality Pictures. Image is everything when it comes to marketing. Show your potential customers the products and services you provide. If you’re a bakery, show high-quality, high-resolution pictures of treats that will make your clients’ mouths water. Your photo gallery is the only “sneak peek” that online viewers get to see into your business. The ideal image dimension for photos is 560 x 315 (pixels). Anything smaller or larger won’t display properly. So it’s important to keep this in mind when building your gallery.

#3: Inviting Descriptions. Each Business PowerListingPage has an “About Us” section. Tell your future customer what she can expect from your business in a 3- to 4-sentence paragraph. If you’re a pet grooming company, be specific on what type of pets you groom. Do you groom strictly dogs, or do you groom both cats and dogs? If so, include “cat grooming” and “dog grooming” in the About Us section. Have a professional copywriter check for both persuasiveness, accuracy, and grammar.

#4: Striking SEO Keywords. Under the “Additional Information” section, you’ll see a Features option where you can add 5 SEO keywords. These should include specific services that your company provides. This will help Google (and other search engines) locate your Business PowerListingPage when someone searches for the services you provide in your particular location. Again, make sure your keywords are spelled correctly, or else they’ll be ineffective (and you’ll be embarrassed).

#5: Engaging Blogs. Keep your page current with interesting blogs about your specific business or industry. If you have other news to announce, blogs are great to educate and enlighten those visiting your listing. Effective blogs also include SEO keywords. (See the pattern?)

#6: Captivating Ads. Sales are one of the quickest ways to grab a consumer’s attention. If you have a “back to school” or “Labor Day” sale, create an ad to alert your patrons. When creating an ad, you’ll be requested to enter your business name, the services you provide, and a link where clients can purchase your service or products (i.e., website, social media platform, etc.). Since many folks do a great deal of internet surfing on their mobile devices, the ads attached to the Business PowerListing Page are all mobile-friendly.

#7: Customer Reviews. Encourage your longtime, trusted customers to leave reviews for your company on your Business PowerListing Page. The higher rates and positive reviews you have, the greater your credibility with potential clients and search engines like Google.

#8: Go Social! The quickest way to give your Business PowerListing Page exposure is to share it! Share it on your social media platforms – like Facebook. Also, it’s vital to include a link to your page on your website. The more traffic that’s sent to your BPP, the more likely you’ll win over new clients and boost your revenue.

Save Time, Get Money.

If you already have a Business PowerListing Page, consult with your Digital Marketing Manager on how you can help them make your page even more effective! If you don’t, what are you waiting for! Go get it: https://pr.business/

Online advertising the best way to connect with new customers. And promoting your Business PowerListing page is a great way to get started. Our ads can help you target the right people and make sure you’re a priority in searches with easy solutions that were built with your business in mind.

8 Tips to Optimize Your pr.businessBusiness PowerListing Page

So you’ve claimed your free Business PowerListing Page – or BPP as we like to call it – with pr.business. Great! Thousands of consumers use the pr.businessPowerListing Page directory everyday to find local businesses, so you are already at an advantage.

It’s essential to build your online presence to connect with more local customers. A website is a great start, but it’s important to be in multiple places online to help more customers find your business and learn about what you do. That’s where directory listings like pr.business come in.

A listing is the first step, but there’s also ways to get it to work harder for your business. Here are eight tips to improve your BPP:

#1:Don’t Skip a Beat. Every section of the your BPP is important. It’s crucial to have current and accurate information included in all blank areas. This includes your business name, telephone number, address, hours of operation, website information – everything. If your listing has the wrong (or an old) address or telephone number, not only will that damage your credibility, but you could lose out on new business.

#2: Quality Pictures. Image is everything when it comes to marketing. Show your potential customers the products and services you provide. If you’re a bakery, show high-quality, high-resolution pictures of treats that will make your clients’ mouths water. Your photo gallery is the only “sneak peek” that online viewers get to see into your business. The ideal image dimension for photos is 560 x 315 (pixels). Anything smaller or larger won’t display properly. So it’s important to keep this in mind when building your gallery.

#3: Inviting Descriptions. Each Business PowerListingPage has an “About Us” section. Tell your future customer what she can expect from your business in a 3- to 4-sentence paragraph. If you’re a pet grooming company, be specific on what type of pets you groom. Do you groom strictly dogs, or do you groom both cats and dogs? If so, include “cat grooming” and “dog grooming” in the About Us section. Have a professional copywriter check for both persuasiveness, accuracy, and grammar.

#4: Striking SEO Keywords. Under the “Additional Information” section, you’ll see a Features option where you can add 5 SEO keywords. These should include specific services that your company provides. This will help Google (and other search engines) locate your Business PowerListingPage when someone searches for the services you provide in your particular location. Again, make sure your keywords are spelled correctly, or else they’ll be ineffective (and you’ll be embarrassed).

#5: Engaging Blogs. Keep your page current with interesting blogs about your specific business or industry. If you have other news to announce, blogs are great to educate and enlighten those visiting your listing. Effective blogs also include SEO keywords. (See the pattern?)

#6: Captivating Ads. Sales are one of the quickest ways to grab a consumer’s attention. If you have a “back to school” or “Labor Day” sale, create an ad to alert your patrons. When creating an ad, you’ll be requested to enter your business name, the services you provide, and a link where clients can purchase your service or products (i.e., website, social media platform, etc.). Since many folks do a great deal of internet surfing on their mobile devices, the ads attached to the Business PowerListing Page are all mobile-friendly.

#7: Customer Reviews. Encourage your longtime, trusted customers to leave reviews for your company on your Business PowerListing Page. The higher rates and positive reviews you have, the greater your credibility with potential clients and search engines like Google.

#8: Go Social! The quickest way to give your Business PowerListing Page exposure is to share it! Share it on your social media platforms – like Facebook. Also, it’s vital to include a link to your page on your website. The more traffic that’s sent to your BPP, the more likely you’ll win over new clients and boost your revenue.

Save Time, Get Money.

If you already have a Business PowerListing Page, consult with your Digital Marketing Manager on how you can help them make your page even more effective! If you don’t, what are you waiting for! Go get it: https://pr.business/

Online advertising the best way to connect with new customers. And promoting your Business PowerListing page is a great way to get started. Our ads can help you target the right people and make sure you’re a priority in searches with easy solutions that were built with your business in mind.