When it comes to promoting your local business, getting found should be your number one priority. That is why pouring your resources into running localized ads can benefit your business more greatly than targeting a broader audience.
To aid small businesses, Google has been developing ways for them to more easily connect with potential customers. Now, you can use Google Local Ads to get your business to rank higher on the search engines and meet customers where they are.
The Benefits of Local Search
To give you an idea of how effective local search is, statistics show that 97% of consumers use the Internet to find a local business. With consumers relying more and more on the digital space to find products and services, many businesses have doubled their digital efforts.
Each month, users visit 1.5 billion locations that they find on Google search. In addition, 34% of consumers look for a local business each day, which further reiterates the importance of having a solid local strategy for your business.
Local search tactics get you found, making it easier for your business to gain new customers. They also help enhance your relationships with existing customers, fostering loyalty and trust. Google Local Ads can help you stand out from the rest of your competitors and help you gain high-quality leads for your business.
What Are Google Local Ads?
Google Local Ads allow you to advertise on Google and get leads straight from the search engine. By using Local Ads, your small business appears at the top of the search results when users search for services catering to a specific area.
This is especially useful because consumers searching for specific local services already have the intention to book a service provider. Once they key in their search query, getting your business found becomes a matter of optimizing your listing and standing out from your competition.
When you list your business on Google Local Ads, interested customers can contact you by clicking on your ad. You can then reply to customers’ messages, manage leads, manage ad campaigns and ad spends, and keep tabs on bookings for your business using the Local Services app. Some of the benefits of Google Local Ads include:
- Easy ad management
- Increased reach and exposure
- Enhanced lead generation
Additionally, Local Ads charge on a pay-per-lead basis, making them a cost-effective way to advertise your business. This means that you would not have to shell out money for clicks on your ads, and you would only pay if a consumer turns into a lead.
Google Locals Ads covers the following industries and more:
- Appliance Repair
- Carpenters
- Carpet Cleaning
- Countertop
- Electricians
- Exterminators
- Fencing Professionals
- Flooring Professionals
- Foundation Professionals
- Garage Door
- HVAC
- House Cleaning Services
- Junk Removal
- Landscapers
- Locksmiths
- Movers
- Plumbers
- Roofing
- Siding
- Tree Services
- Water Damage Restoration
- Window Cleaning & Repair
Advertise Your Business on Google Local Ads with Ads Near Me
As mentioned, advertising your business on Google Local Ads can boost your digital presence and help you secure more customers. This may seem like a tedious process to undergo, so consider working with Ads Near Me to help you list your business on Google Local Ads.
With Ads Near Me, you can effectively advertise your business on Google and gain high-quality leads from consumers who are genuinely interested in your services and what you have to offer. Visit adsnearme.com to learn more.