Several people might see voice assistants as technology that’s primarily designed for personal use—in looking up information, asking for directions, controlling smart appliances, playing music, among others. But, given that they’re built to simplify certain tasks, voice assistants can also be used by businesses to drive efficiency and productivity. In this article, we talk about how you can maximize voice assistants for your business.
The Capabilities of Voice Assistants
Consumers use voice assistants to conduct a wide array of tasks that go beyond search, navigation, and smart device control. The technology can also be utilized to make calls, open applications, send text messages or e-mails, book appointments, and even make purchases.
Voice assistants are highly intuitive and can learn user behavior based on patterns of online activities. They can create a personalized user experience that’s derived from a person’s search or task history. This can be extremely useful, as it would allow users to see a curated list of items they might be interested in or people they may want to connect with.
In fact, according to a study by Capgeminin Research Institute, the ability of voice assistants to streamline search options based on previous behavior is one of the main reasons why business owners are highly satisfied with voice technology.
Meanwhile, millions of consumers use their voice assistant to help them find out more about a specific company, product, or service. Internal algorithms help match a customer to businesses and vice versa.
How You Can Use Voice Assistants
One of the ways voice assistants can help power your business is by easing communication. Voice assistants can help make internal coordination faster and more efficient for the members of your team. The technology may even help multilingual teams communicate more clearly.
You may also want to use your voice assistant to help you track your team’s progress on a specific project or work with a time management app. They can provide you with the information you need faster than a human can. Because they are machines, there is also less chance of error. You can use your voice assistant to help with HR tracking or with certain analytics. They are also helpful when scheduling meetings or accomplishing any task that involves going through a large amount of data in seconds.
And given how more and more consumers are embracing the technology and turning to voice search to look up products or services, voice assistants can be important marketing tools. By ensuring that your business is listed and optimized for voice search, you can make your brand more visible and accessible to a broader base of potential customers.
Get found by Voice Assistants
To help ensure that your business can easily be found by customers through voice assistants, secure help from Voice Listings.
Voice Listings offers packages that can list your business information on the leading voice assistants: Siri, Google Assistant, Cortana, and Bixby. Power your business through voice technology. Reach out to Voice Listings today and widen your business reach.